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“The whole point of taking pictures is so that you don’t have to explain things with words.” - Elliott Erwitt

A Luxe “Old European Money” Bridal Fashion Story at Omni La Costa Resort
There’s something timeless about the elegance of “Old European Money” style — an effortless blend of refinement, luxury, and understated glamour. Recently, I photographed a fashion story featuring the latest designs from PLATINUM by Christina Wu, created at the beautifully renovated Omni La Costa Resort in Carlsbad, California.

A Campaign Rooted in Nature: Clean Origin at Sea Ranch Lodge
Capturing Jewelry Requires Focus and a Love for Detail. Photographed here is the bridal and engagement jewelry collection from Clean Origins at the iconic Sea Ranch in Northern California.

New York Bridal Fashion Week 2025: Behind the Lens
New York Bridal Fashion Week 2025: Behind the Lens

Capturing Jewelry Requires Focus - And A Love For Detail
Capturing Jewelry Requires Focus - And A Love For Detail

BEHIND THE SCENES - A FASHION PHOTO SHOOT FOR A YOGA WEAR BRAND
Behind the scenes of a fashion photo shoot for a yoga wear brand


CAPTURING SUSTAINABILITY: A GLIMPSE INTO THE LAB-GROWN DIAMOND INDUSTRY
In today's world, sustainability has become more than just a buzzword; it's a way of life. To me, personally, its become so important that I choose to work with brands that put ethical and sustainable practices first. Brands like Naas and Grown Brilliance, for example, that are leading the way in ethical and environmentally friendly practices in the jewelry industry.

THE IMPORTANCE OF BRAND IMAGERY IN COMMERCIAL CAMPAIGNS
Brand imagery is crucial for the success of commercial campaigns. It helps to create a memorable and recognizable identity for a brand, making it stand out in a crowded marketplace and leaving a lasting impression on the audience.

SAMA YOGA CENTER – CONNECTION. TRADITION. MASTERY
Sama is a Sanskrit word and translates into ‘equal’ – and Sama’s founder, Rebekah Jacobs, runs this beautiful yoga studio with the core idea of equality in mind.

BENED LIFE – CHANGING THE AUTISM CONVERSATION
Bened Life and its fantastic team developed the first gut-brain medical probiotic Neuralli – and it is changing the autism conversation.